TikTok Ads Masterclass: The Complete A-Z TikTok Ads Course
Would you like to run highly profitable TikTok ads? And do you want to know more about budget optimization, scalability of TikTok ads, and lead generation? Then this course is for you.
This course is for beginners, advanced online marketers, and everyone who is interested in TikTok marketing. You will learn more about running TikTok ads and the technical side of TikTok marketing, including the TikTok pixel, custom conversions, splittesting, re-targeting, lookalike audiences, and custom audiences.
But what exactly will you learn in detail in this course?
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TikTok ads for beginners: How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings.
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Lead generation: Anyone can generate leads on TikTok with lead ad forms. Most people burn money in the process though. We will now learn how to create highly converting lead gen forms, how to chose the right lead form type, and how to generate cheap leads at scale.
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Splittesting: What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking.
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Technical background: You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively.
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Re-Targeting: Reaching your potential customers again is one of the easiest ways to generate more sales and more income. In this section of the course, we will focus on re-targeting within and outside of TikTok.
After completing this course, you will be able to…
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Create your first TikTok ad from scratch
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Learn how to use the TikTok ads manager and all of its tools
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Generate leads on TikTok with lead gen forms and lead ads
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Know how to use the TikTok pixel and custom events
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Set up custom audiences, lookalike audiences, and custom conversions
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Create splittests and multi-level splittests
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Understand how to use retargeting campaigns to generate profits from your ads
What are you still waiting for?
Enroll in the course and we will see each other in the first video!
Yours sincerely,
Leon Chaudhari
– instructor –
TikTok Ads for Beginners
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1
Welcome to the courseWelcome to the course! It's great to have you with us. If you have any questions, you can message me at any given time in the Udemy Q and A section. I will get back to you as soon as possible.
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What are you going to learn in this course?You will learn more about running TikTok ads and the technical side of TikTok marketing, including the TikTok pixel, custom conversions, splittesting, re-targeting, lookalike audiences, and custom audiences. In this lecture, we will talk about the curriculum.
TikTok Lead Generation
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TikTok ad formats
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #1.
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TikTok ad groups
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #2.
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TikTok ad copy
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #3.
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Ad copy delivery and optimisation
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #4.
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How specific should your ad group be?
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #5.
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Overview over the TikTok Ads Manager dashboard
How do you run a TikTok ad? What are an ad copy and an ad group? And which formats fit my campaign best? In this section of the course, you will learn more about the basics of paid advertising on TikTok, ad formats, targeting options, and ad settings. This is lecture #6.
Splittesting
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What is a lead? Why does it matter?
Anyone can generate leads on TikTok with lead ad forms. Most people burn money in the process though. We will now learn how to create highly converting lead gen forms, how to chose the right lead form type, and how to generate cheap leads at scale. This is video 1 from this section.
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How to run a lead ad - step by step
Anyone can generate leads on TikTok with lead ad forms. Most people burn money in the process though. We will now learn how to create highly converting lead gen forms, how to chose the right lead form type, and how to generate cheap leads at scale. This is video 2 from this section.
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Changing the language of a lead ad form and completing the lead ad
Anyone can generate leads on TikTok with lead ad forms. Most people burn money in the process though. We will now learn how to create highly converting lead gen forms, how to chose the right lead form type, and how to generate cheap leads at scale. This is video 3 from this section.
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Advanced lead ad form
Anyone can generate leads on TikTok with lead ad forms. Most people burn money in the process though. We will now learn how to create highly converting lead gen forms, how to chose the right lead form type, and how to generate cheap leads at scale. This is video 4 from this section.
TikTok Pixel, Custom Conversions & Lookalikes
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What exactly is splittesting?
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #1.
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Splittesting and multi level splittests explained
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #2.
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Why is my splittest not making me any profits? (+ solutions)
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #3.
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What are the variables we can splittest?
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #4.
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A/B testing on TikTok - Targeting
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #5.
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A/B testing on TikTok - Creative
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #6.
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A/B testing on TikTok - Bidding and optimization
What exactly is splittesting? And how can we use it to find the right variables for our TikTok ads? In this part of the course, you will learn more about simple splittests, multi-level splittests, and data tracking. This is advice #7.
Advanced TikTok Marketing
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TikTok Pixel
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 1.
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Custom Events
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 2.
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What exactly is re-targeting?
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 3.
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How to create a custom audience
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 4.
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Additional options for creating a custom audience
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 5.
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Engagement custom audiences
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 6.
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Lead generation custom audience
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 7.
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Creating a lookalike audience
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 8.
TikTok Video Creation
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Spark ads
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 9.
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Reach ads
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 10.
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Videos views ads
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 11.
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Conversion ads
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 12.
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App installs ads
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 13.
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Budget optimisation
You will now learn more about the TikTok pixel, custom conversions, splittesting, lookalike audiences, re-targeting and custom audiences. I will cover the technical background and will explain how to use all of these tools effectively. This is lecture 14.
Thank you
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Video templates
You will now learn more about the TikTok editing tools. I will cover the technical background and will explain how to use all of these tools effectively. This is tool #1 called "video templates".
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Smart video tool
You will now learn more about the TikTok editing tools. I will cover the technical background and will explain how to use all of these tools effectively. This is tool #2 called "smart video".
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Smart video soundtrack tool
You will now learn more about the TikTok editing tools. I will cover the technical background and will explain how to use all of these tools effectively. This is tool #3 called "smart video soundtrack".
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TikTok video editor
You will now learn more about the TikTok editing tools. I will cover the technical background and will explain how to use all of these tools effectively. This is tool #4 called "TikTok video editor".
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