HOW TO SELL DIAMONDS: Become Brilliant

Dear Student,

in this course you will learn all you need to know about diamonds (colorless and colored ones), including a short history of diamonds, how and why diamonds became so popular, all about 5C’s, and how to sell each ‘C’.

We divided this course in three parts. The first part is about general information you need to know about this precious gem.

Second part is dedicated to Cut, Clarity, Color and Carat Weight and how to sell each ‘C’. We will talk about treatments done on diamonds to improve the appearance and raise the value of the stone and we will learn about Magic sizes which, if used properly, can bring some amazing benefits to your customers.

We will talk about advantages and disadvantages of investing in diamonds and how to help to your customers choose the best value for the money.

You will learn also many tricks of the trade which will help you sell them like a professional – successfully and ethically!

There are many interesting facts through the course and additional PDF files in ‘Resources’ to give you an even bigger picture. This course is suitable for all levels.

In case of any questions, don’t hesitate to contact me with a message, I will be happy to answer them.