Email Marketing. Increase Sales With Email Marketing!
- Description
- Curriculum
- FAQ
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Email marketing is one of the most effective tools for repeat customer communication. It solves many tasks, such as getting feedback, repeating sales, building loyalty, and delivering content to the consumer.
With SendPulse Academy, we have prepared for you an Email Marketing course to help you implement effective email marketing campaigns in your business or digital marketing career.
In this Email Marketing course, you will learn:
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Why do businesses need email marketing
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How to build Customer Database
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Why you need to comply with GDPR regulation and Privacy Policy
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How to use different types of emails
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How to Segment Database
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What are the basic elements of an email
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How to send your first email with SendPulse
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How to design an email subscription form with SendPulse
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How to avoid emails going into spam
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How to measure email marketing performance
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How to work with Google Postmaster
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How to tag links with URL Builder and shorten links with Bit. ly
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How to create a chatbot message flow with a SendPulse chatbot builder
What do we offer in our course?
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Structured lessons with practical exercises
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A Checklist
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A Course presentation
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A free copy of my book “Cutting-Edge Digital Marketing. How to attract customers and increase online sales”. In my book, I cover the following topics in depth: Internet promotion strategy, competitive analysis, web analytics, how to draw a portrait of your target audience, content plan formation, SEO, PPC advertising, promotion for social networks, email marketing, and case studies.
Why should you choose this course?
Why should you choose us over other online email marketing courses?
You will have the opportunity to learn about Email Marketing from the top internet marketing professionals.
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I am the CEO of two global Digital Marketing Academies, WebPromoExperts, and Skillsbooster. Webpromo agency, which I am co-owner of, has Google Premier Partner and Facebook Marketing Partner status. We are industry experts with over 14 years of experience in online marketing.
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My credentials are Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified and many others.
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We have launched more than 2,000 successful marketing strategies and campaigns.
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More than 500,000 students have enrolled in our online courses on Udemy.
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Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing.
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Upon completion of the course, you will receive an Email Marketing Certification from Udemy.
What else do you get?
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lifetime access to the course and its updates
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a certificate from Udemy upon completion of the course
Enroll now!
You have nothing to lose and everything to gain. This course comes with a 30-day money-back guarantee!
Want to start now? Click the “Buy now” button and learn how to use email marketing to increase sales!
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1
Introduction to Email Marketing -
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How to use the Miro Board Checklists
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3
Spam vs Email Marketing
In this lecture, you will find out what is the difference between spam and Email Marketing.
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4
How to Build Your Customer Database? Subscription forms and mailing lists
In this lecture, you will learn how to build your customer database.
You will learn about subscription forms.
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5
Personal data protection. GDPR. Privacy Policy
In this lecture, we teach about personal data protection regulations.
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6
Five reasons why customers should subscribe to your newsletters
In this lecture, you will learn five reasons why customers subscribe to email newsletters.
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7
How to study on Udemy effectively?
An overview of the Udemy interface.
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8
Introduction to Email Marketing
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9
Types of Emails. Part 1. Trigger Emails
In this lecture, you will study different types of Emails.
Part 1. Trigger Emails
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10
Types of Emails: Part 2. Welcome, Confirmation, Abandoned Carts, Promo etc.
In this lecture, you will continue to study Types of Emails.
Part 2. Welcome, Confirmation, Abandoned Carts, Promo, etc.
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13
SendPulse Interface. Practical lesson on how to set up your first email campaign
Practical lesson on how to launch the first email campaign, how to design an email, and compose a subscription form.
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14
How to prevent emails from going to spam?
In this lecture, you will learn how to avoid your emails from going to spam.
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15
Metrics
In this lecture, you will study metrics you need to measure to analyze your email marketing performance.
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16
Google Analytics. URL Builder. Bit.ly
In this lecture, you will study how to analyze your email marketing performance with Google Analytics. You will learn how to tag links with UTM tags, and how to shorten links.
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17
Google Postmaster - a tool to analyze email performance
In this lecture, you will learn how to work with Goolge Postmaster to analyze your performance.
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18
How to warm up domains that make email marketing easier and faster? Warmy.
A practical overview of Warmy service.
Learn how to use Warmy to start your email marketing campaigns and warm up your email and domain 10x faster.
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19
Revision
In this lecture, we will revise all the topics covered in the email marketing course.
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20
Chatbots
A lesson from a guest lecturer Caleb Smith on how to build your Messenger Marketing with a help of SendPulse chatbot builder.
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Email Marketing. Complementary ReadingIn this lecture, we give you a Section on Email Marketing from the Book CUTTING-EDGE DIGITAL MARKETING: How to attract customers and increase online sales by Anton Voroniuk
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Summary
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How to Leave a Review for the Course
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How to get a Certificate for this Course
