How to sell on Instagram: marketing for online sales via DM
- Description
- Curriculum
- FAQ
- Reviews
THIS COURSE IS FILLED WITH EXCLUSIVE INFORMATION THAT YOU CAN’T GOOGLE AND FIND ANYWHERE ELSE!
It’s based on valuable insights that we’ve gained from our clients’ experiences and the strategies of million-dollar IG businesses. The secret is that proper communication in Direct on Instagram is not a mainstream practice yet. So, it will become a powerful tool for boosting your sales in a short period of time. Foolproof plans are revealed in the lessons.
UPD: the tool Ingramer we’re using in this course was renamed and now is called Inflact .com
All other online courses on Instagram marketing teach you how to grow your followers, expand your reach and set up ads, BUT THIS IS NOT A GUARANTEE OF INCOME. We will help you to stand out in this competitive community and start earning online, even without impressive ad budgets. THIS STRATEGY CAN BRING YOU FROM 0 SALES TO 6-FIGURES, so don’t miss a second to learn these insights.
Now you are 10 lessons away from monetizing Instagram and selling your products or expertise:
Lesson #1 – How to grow your income with customer relationship management for Instagram. Outlining a marketing funnel.
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What to expect when your IG strategy is based on CRM.
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The pain points and the cornerstone of Instagram marketing 2021.
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Automated marketing funnel for IG – a skeleton of Instagram sales 2021.
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Expand your product offering. Lead magnets, tripwires, and upselling.
Lesson #2 – How to set up Instagram for business. Set a Unique Selling Point for your Instagram bio – and beat the competition. Instagram SEO.
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Unique selling point. Building the USP for your IG bio.
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Keywords research for Instagram.
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How to choose a nickname for a business account.
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Instagram name for a business. Help your clients find you.
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Instagram bio checklist: the perfect formula for Instagram for business.
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Optimizing links on Instagram.
Lesson #3 Building your client base from 0 to thousands.
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Working with your existing emails/phone numbers.
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Cash giveaways. Top technique for attracting millennials.
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Hashtags – learn how to think like your client.
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Bots – are they worth it?
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Influencer marketing and feature accounts. You need bloggers but they don’t reply – what to do?
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Target ads 2021. Creatives based on lead magnets. Top examples and research.
Lesson #4 – Your client base on Instagram. Tools for managing customers. What data should you collect to know your audience better than your competitors?
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Why client management tools will help you beat the competition in 2021.
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What data should you track to increase retention? Methods to better know your audience.
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The most advanced existing service to manage and interact with IG customers. Free Excel template.
Lesson #5 No reviews, no orders. How to collect feedback from clients on IG. How to use testimonials to attract new customers (with examples)
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What types of reviews are trendy on IG right now?
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How to get the maximum number of testimonials. After-purchase feedback and communication + scripts.
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Content and ad creatives based on testimonials. How to download reviews in 100% quality for reuse.
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Insta-zen: manage negative feedback like a guru + scripts.
Lesson #6 Double your sales on Instagram today with a Direct marketing strategy
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Psychology of Instagram sales + Basic rules of correspondence in a business account on Instagram.
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Knowledge base to explode sales in Direct.
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Top ways to stimulate conversation and get more sales + scripts.
Lesson #7 Powerful communication scripts that will lead to purchases
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Working on objections before the sale + scripts and examples.
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Top techniques in the moment of sale on IG.
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Communication AFTER SALE. Customer reactivation + follow up scripts.
Lesson #8 Get your main weapon – discounts. How to sell with them on IG.
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Discount as a bait
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Gift discount
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Lottery discount
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Secret promo codes
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Time-limited sale
Lesson # 9 Customer reactivation. Mailing by labels and notes for those who previously purchased.
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Why your Instagram customers stop buying.
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How to return “lost” clients.
The reactivation procedure + scripts.
Lesson # 10 – 11 Real cases of client relationship management. Top 4 mistakes and solutions that will help you beat the competition
WHAT WILL YOU GET:
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10 mind maps ready to apply
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34 templates for DM communication at every stage
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One convenient spreadsheet for managing a business based on CRM
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Set of 5 tools + bonuses
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Positive energy!
Enroll and start earning right now!
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1
Preview: What to expect when your IG strategy is based on CRM. -
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The cornerstone of Instagram marketing 2021. A skeleton of Instagram sales 2021.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
It’s not a secret that you can sell almost anything on Instagram. But why do two similar shops, with products of the same quality, get different results?
The problem with those who are selling less is that they tend to ignore communication with their past clients. They think that after the sale, the work with a client is over. This is a huge and common mistake of most IG entrepreneurs.
But remember – Instagram is a social media! It’s not a website – it’s a place to build long-lasting connections with your tribe.
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Preview: Instagram "business card", explaining why are you better than rivals
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
Unique selling point. Building the USP for your IG bio.
Keywords research for Instagram.
How to choose a nickname for a business account.
Instagram name for a business. Help your clients find you.
Instagram bio checklist: the perfect formula for Instagram for business.
Optimizing links on Instagram.
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4
USP, Keywords research, Instagram bio checklist for business
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
In this lesson, we will prepare your account for getting clients.
The relationship with your customer starts long before they buy something from you. Your Instagram bio is an advanced business card that should explain WHY ARE YOU BETTER THAN THE COMPETITION.
That’s why we’ll start with the USP. Then we dive into keyword optimization. As a result of these techniques, you will get a sales-driving IG bio that showcases your warm attitude to clients and is powered by search keywords.
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5
Preview: A practical solution for those who have few or no clients.
We are heading to the hottest part of our course – driving the first clients to your Instagram.
Let’s assume you’ve integrated the USP into your posts and stories. But why do you have little reach and no customer list yet?
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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6
The most effective methods to grow your current client base, starting from 0
In this lesson, you will learn the most effective methods to grow your current client base, starting from 0. We will closely look at the techniques below (for the greatest effect, use them in combination).
Working with your existing database of emails/phone numbers. You can find past clients on Instagram via their contacts – a method for businesses that sell outside of IG but need to accelerate their sales on this platform.
Cash giveaways and contests – a top technique for millennials. You will see how your account grows in minutes and people try your products.
Hashtags. All the secrets about this absolutely free promotion method. Clients that want to find you can easily do it using hashtags.
Bots. We will show you working bots in 2021. If you don’t trust bots, we don’t insist on using them. But safe tools used with a VPN can really help you engage with clients. Alternatively, you can use mass liking manually.
Influencer marketing. We will show you how to find influencers in your niche without paying for platforms. The search tool is free or the students of this course. We reveal the pain points and the hacks for outreach we use in our work.
Posts in bigger accounts. You will find out how to discover accounts for cross-promotion. We will show how to check if an account is truly active and worthwhile for your promotion.
Target ads. We won’t teach you to use the Facebook Ads Manager. But we’ll show you top creatives, lead magnet examples, and triggers that can help you get the emails and nicknames of your future clients. You will learn to research competitors’ campaigns.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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Preview: Why client management tools will help you beat the competition in 2021
One sale is not enough, and we will learn how to build a loyal community of people that love your product and will bring you a steady income. Retention is not something new, but to our surprise, most brands on IG are pursuing leads rather than making friends with clients.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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Create and manage client base on Instagram. Automated and manual methods.
In this lesson, we will talk about what data you should gather about your clients to establish personal communication.
You will find out about some simple tools that will help you store this information and use it for further communication. We suggest a free method and a more advanced tool with automation.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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9
Preview: What types of reviews are trendy on IG right now.
What types of reviews are trendy on IG right now?
How to get the maximum number of testimonials. After-purchase feedback and communication + scripts.
Content and ad creatives based on testimonials. How to download reviews in 100% quality for reuse.
Insta-zen: manage negative feedback like a guru + scripts.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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10
Collect reviews and use it to attract new clients. Manage negative feedback.
Modern customers are savvy: 97% of consumers read customer reviews and seek peer recommendations on Instagram before making purchase decisions.
Instagrammers love authentic content, and this type of content gets a lot of shares, so it’s promoted organically by the algorithm.
We will give you brilliant examples of using testimonials on Instagram.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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11
Preview: Master the art of client management to boost sales with no ads.
Psychology of Instagram sales + Basic rules of correspondence in a business account on Instagram.
Knowledge base to explode sales in Direct.
Top ways to stimulate conversation and get more sales + scripts.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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12
Double your sales on Instagram today with a Direct marketing strategy.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
With a Direct strategy, you’ll finally be able to make your customers return, increase the loyalty of your audience, and make anybody who contacts you become your client forever.
You need to look through your manner of communication in your business profile and make sure it’s cohesive and professional from the first letter to the last.
And always follow the rules of marketing.
In this lesson, you'll get all the basic rules of Instagram Direct communication that will bring you sales. Top ways to stimulate conversation and tones of scripts and templates for them.
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13
Preview: Communicate as a pro on Instagram and make every user buy from you.
Working on objections before the sale + scripts and examples.
Top techniques in the moment of sale on IG.
Communication AFTER SALE. Customer reactivation + follow up scripts.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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14
Powerful communication scripts that will lead to purchases
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
Once you have mastered the communication tone on Instagram, the rest is using individualized scripts, scripts for working out objections, and scripts for systematic customer relations management, along with regular analysis of all key sales indicators (conversions, average bill, average response time), etc.
We have three stages in the sales process that need three distinct sets of Instagram Direct scripts:
Before the sale
The moment of sale,
After the sale.
In this lesson, we'll cover them all.
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15
Preview: Use Direct marketing strategy + Discounts to gain sales.
Top Instagram discounts types for 2021:
Discount as a bait
Gift discount
Lottery discount
Secret promo codes
Time limited sale
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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Discounts is a top-selling technique to boost your Instagram business in 2021.
Discount as a bait
Here's the first scheme for you: discount as bait. We take a specific item or group of goods, and we reduce the price for them. And in this way, we lure the buyer who will come because of this item, but not buy this product, or at least not only this product.
Lottery discount
For example, all buyers who buy a certain product or service before the end of the month will take part in a lottery. The main prize is a tour to Europe.
Secret promo codes
Especially effective for online stores. We issue promotional codes and distribute them on social networks and on special sites найти серсис промокодов.
Time limited sale
Customers will buy from you if they fear they might be missing out on a benefit if they don’t. This can be achieved by limiting the time period of a promotion. It’s best not to make the promotion period more than one month.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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17
Preview: Don’t wait for customers to come back to you on their own.
Why your Instagram customers stop buying.
How to return "lost" clients.
The reactivation procedure + scripts.
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
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18
Customer reactivation
It is 10x cheaper to send a message across the database than to attract the same amount of sales through advertising on Instagram.
Return customers no longer need to be convinced that the company can be trusted, and its products and services are of high quality – they already know this from their own experience.
Just get them!
UPD: the tool Ingramer we're using in this course was renamed and now is called Inflact.com
